Hello!

I am a tenure-track Assistant Professor in the Department of Business Analytics and Decision Sciences at Vienna University of Economics and Business. Prior to academia, I spent ten years in the alternative data industry. I am currently Scientific Advisor at Grips Intelligence. My research has appeared in Management Science, Marketing Science, and the Journal of International Economics.

My work has had impact on international policy-making: the French, Italian, and Catalonian Competition/Anti-Trust Authorities cited our paper on Apple’s App Tracking Transparency framework, resulting in fines of €150 million and €98 million, respectively.

Most recently, my research on ChatGPT traffic to e-commerce pages was featured in Bloomberg News and other outlets (Modern Retail, Search Engine Land, Digiday, …).